Social Networking for Business - is it Just Social?

Here's a topic I'm sure your business is struggling with these days. If not, either nobody there uses social media - highly unlikely - or you've simply banned it outright - bad idea. Or, you've figured it out and have a healthy balance for both work and play use - but that's not the norm quite yet.

Wherever you're at on that spectrum, I think you'll enjoy my latest article for TMC's Internet Telephony magazine. This is part of my monthly column titled Rethinking Communications, and is now running in both the print and digital editions for March 2013. Here's the link to the article, and if you like to get your media in print form, let the folks at TMCnet know, and they'll be happy to add you to their mailing list.